The Booz.i.ng project proposes a novel approach to funding online recovery resources – contributions from the alcohol industry. While a levy system is one option, securing long-term and sustainable funding requires exploring various avenues. Here, we delve into some alternatives to a direct levy.
The project can capitalise on existing structures within the alcohol industry. Booz.i.ng offers a valuable online directory for producers and retailers. Participation in the directory can be structured as an annual fee, providing benefits like increased visibility and customer reach. This creates a win-win situation: businesses gain valuable exposure, and the collected fees contribute to building a robust online recovery platform.
Collaboration with non-profit organisations working in the field of addiction can unlock valuable resources. Partnerships with healthcare providers could offer Booz.i.ng users access to discounted in-person treatment options. Corporate sponsorships from entities aligned with social responsibility initiatives could also provide crucial funding streams.
Government grants aimed at supporting innovative solutions in public health can be a valuable source of funding. Booz.i.ng’s focus on accessibility and cost-effectiveness aligns well with the objectives of many public health initiatives.
Tim Wade, the Concepts Founder at The WOW Adventure Ltd, emphasises the importance of shared responsibility. He acknowledges that the alcohol industry might be hesitant about the concept of a direct levy. However, he believes that ignoring the issue of alcoholism is not a sustainable solution. He encourages the industry to recognise the value of Booz.i.ng and join forces in combating this societal problem. Businesses interested in discussing these alternatives further can reach out to Booz.i.ng through their contact page.
By exploring these alternatives, Booz.i.ng can build a diversified funding model, ensuring long-term stability and the continued development of its vital online recovery resources.
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